Why VYFA Loves Kubota: Community Still Matters

At VYFA, we believe agriculture is about more than equipment.It’s about people.

It’s about veterans trying to rebuild their lives after service. It’s about struggling family farms holding on through impossible seasons. It’s about rural communities fighting to survive while the world forgets they exist.

That’s why Kubota stands out to us.

While many major corporations give back in some way, Kubota has built a reputation for supporting communities at the ground level — not just through corporate statements, but through visible action in small towns and rural America.

Programs like Kubota Cares and “Hometown Proud” focus on helping real communities with:

• Grants for local projects

• Equipment donations

• Veteran farming support

• Disaster recovery

• Community revitalization

• Food security initiatives

What especially resonates with VYFA is Kubota’s support for veterans in agriculture.

Through partnerships like the Farmer Veteran Coalition Geared to Give Program, Kubota has helped veterans gain access to the equipment and resources needed to start farming operations and rebuild purpose-driven lives after military service.

That matters deeply to us.

At VYFA, our mission has always been centered around protecting and rebuilding veteran families through agriculture, sustainability, and community support. Seeing a company invest directly into veteran farmers and rural communities reminds us that some corporations still understand the people behind the work.

This is not about brand loyalty for the sake of a logo.

It’s about values.

It’s about recognizing companies that choose to support the backbone of America instead of simply profiting from it.

John Deere has unquestionably contributed enormous amounts to philanthropy worldwide through the John Deere Foundation, including hunger relief, education, and rural development initiatives. Their charitable reach is massive and deserves recognition.

But for many rural families, nonprofits, veteran organizations, and small-town communities, Kubota feels more personal.

More connected.

More hometown.

At VYFA, we notice that.

And we respect companies that continue showing up for the people who feed, build, protect, and sustain this country.

Because in rural America, community still matters.And to us, Kubota represents that spirit well.